Qualification
Any Graduate
Requirements
- 5+ years of experience in content writing, content curation, and/or editing.
- Excellent command over written and verbal English.
- Strong passion and ability to create SEO-focused and internet-optimized content.
- Ability to communicate clearly with both tech-savvy audiences and laymen, switching tone as needed.
- Experience in producing content for websites, blogs, social media content & case studies, especially IT-related, is required.
Responsibilities
- Create high-quality content for blogs, websites, social media, emails, and case studies, with strong expertise in social media writing, video storylines, and product video content.
- Write in-depth, technically sound case studies based on company projects, showcasing challenges, solutions, technology stacks, and outcomes.
- Conduct keyword research and integrate targeted keywords into content to improve SEO performance.
- Write content that resonates with diverse target audiences and manage content requirements across a wide range of clients.
- Stay updated on industry trends, technologies, and competitors to produce relevant and insightful content.
- Create compelling storylines and scripts for product or service videos that communicate value, strengthen brand presence, and engage audiences.
- Collaborate with marketing, design, and cross-functional teams to develop content strategies aligned with business goals.
- Edit and proofread content to ensure accuracy, clarity, and consistent tone and style.
- Stay up-to-date with content-writing best practices and emerging technologies to enhance content strategies.
- Use analytics tools to track and measure content performance, optimizing content for engagement and conversions.
- Should rely primarily on their own writing skills and creativity, with minimal use of AI tools to ensure originality and authenticity.