As you start your journey of launching your eCommerce website, many platforms will fulfill your specific business needs. There isn’t a one-size-fits-all approach, and different platforms offer different benefits that might persuade you. In this blog, we have thrown some light on the benefits of BigCommerce that make it the ideal eCommerce platform.
An eCommerce website is a great way to reach new customers and increase sales. But with a variety of options available in the market, it is not an easy choice.
BigCommerce provides the flexibility to choose from different payment options. This eCommerce platform has integration over 35 payment gateways. Most shoppers can also use popular payment options like Google Checkout, Stripe, and PayPalExpress Checkout.
BigCommerce is an easy-to-use platform. Managing multiple stores, handling orders, advanced analytics, and everything becomes easy when you have BigCommerce as your eCommerce platform. From setting up your online store to tweaking the design and keeping everything dynamic is a continuous task. With BigCommerce, you can get all the help from the tech support team. You can also try various applications such as inventory management, cross-sell and upsell, marketing order management, and automation.
BigCommerce protects your website from attacks and fraud. When sales are at a peak, your website is under threat. Bigcommerce offers security features such as hosting features and all the necessary protection to secure the customers’ information. BigCommerce platform keeps your privacy intact.
SEO is one of the key features to consider when handling an eCommerce store. It decides the rank and position of your website page on various search engines. SEO is the deciding factor of how easily a person can find your website and the catalog. BigCommerce offers advanced SEO features to fuel up your product catalog and improve the ranking of your website. It helps you with tweaking the keywords, metadata, and product descriptions as well.
Live Chat Support is another crucial feature that BigCommerce offers. Your customers can communicate with your business teams at the time of shopping. This important feature helps you to keep customer communications on the brand in real-time. Apart from that, this feature also gives you valuable insights into your customers’ behaviors.
With other features such as increased warranty and extended validation, BigCommerce also offers SSL as the built-in feature. You can easily store the shipping information of your customers and their account details.
BigCommerce Manager is another important feature that enables you to manage all the listings from one location. Centralized management and multi-channel integration are the two strengths of this platform. Pinterest, Facebook, Instagram, and other social media platforms have in-house support. BigCommerce offers multi-channel integration on all the plans.
BigCommerce supports customer group pricing, cart level discounts, coupon codes, and other special bulk discounts. However, you can only include the discounted products on the homepage.
Email marketing is a crucial part of the eCommerce marketplace. BigCommerce platform allows the online sellers to integrate their stores with powerful email marketing platforms like HubSpot, Constant Contact, iContact, and MailChimp. You can use these tools to create advanced lists of your customers.
Every platform offers some free templates to choose from, but not every template is editable. BigCommerce has a drag-and-drop interface that makes the template editing process extremely easy so you can create customized pages rather than getting limited to existing layouts.
The BigCommerce platform has a slight edge over the other eCommerce platforms when seeing the values and prices. BigCommerce charges 0% transaction fees on all the entry plans. For any other premium plan of any other eCommerce platform, you can expect to pay anywhere between 2.4-2.9% per transaction. On the other hand, fees of BigCommerce were slightly on the lower side with 2.2-2.9% per transaction.
On the standard level for BigCommerce, you can see more value than the other eCommerce platforms. Built-in page builders, catalog manager, automotive currency conversion, real-time carrier shipping quotes, and professional reporting are just a few strengths to mention.
All in all, BigCommerce offers a plethora of additional benefits such as MailChimp integration, GDPR cookie consent rule functionality and more. This platform offers solutions that help many businesses grow with time. I hope this blog has helped you decide why BigCommerce is the answer to all your eCommerce queries. We at DRC Systems have dedicated eCommerce experts who can help you steer your eCommerce business idea to success. Contact us today!
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