Robust Sales Force Management for Healthcare
Case Study — Health
Sales Force Automation tool for Healthcare & Pharma Industries
- Sales Force Automation
- CRM & HRMS
- Niche Marketing
- Healthcare & Pharma
Overview of the Client
Who we built this for
The leading pharma company in India wanted to build a sales force management platform for healthcare and the corporate industry with various modules and benefits, including niche marketing. This organization has a huge presence in diabetology, pain management, genecology, oncology and anti-infective segments.
Key Business Objectives
What the client needed to achieve
The main goal behind this project is to provide help to the business to manage the sales force and daily operations to enhance proficiency.
Secure and Scalable Platform
Automating Routine Sales Force Tasks
User-friendly responsive design
The Challenge
Where this build got difficult
Some of the challenges that we faced while developing the investment platform for our client are:
Route Planning Constraints
Medical Representative needed to plan the activities for the next month, depending on the number of states. Based on the rights of these states, the medical representatives could add the doctors to their standard visiting lists. The client wanted to have a functionality that could convey the exact route and number of kilometers. This functionality was difficult to incorporate due to the number of states and standard visiting lists.
Data Leakage Prevention
The client holds a strong reputation in the marketplace for data security. The client wanted to develop a web application that restricts users from copying the content from the web application to another platform.
Implementation & Solutions
What we actually built
Smart Calendar System
- We developed a custom calendar that could streamline the monthly plans or standard tour plans.
Anti-Tamper Security Layer
- To secure the data, we developed some functions that restrict the users from taking screenshots and also disabled the inspect element feature.
Master Management
- The platform allows healthcare providers to learn and master the management of routine medical activities.
CRM
- We have integrated a CRM solution to help manage 360-degree patient profiles, automated appointment scheduling and data insights.
Daily Activities
- The platform dashboard provides real-time data insights for daily activities, enabling health workers to improve decision-making.
Stock Management Reporting
- Tablets and medicine stock inventory management reports allow authorities to prepare accordingly, eliminating the chance of stock insufficiency.
Marketing
- We have added marketing functionalities for campaign management, new product introduction and niche marketing.
HRMS
- The HRMS solutions in this platform enable employee management, expense reimbursement, employee surveys and more.
Training
- The training module provides courses for new employees and refresher training for existing employees, with grading and performance.
Issue Resolution & Complaint Management
- The platform has an impressive functionality of complaint management and quick response to issue resolution.
Key Benefits
What the platform changed
Complete Automation Paperless complete automation of Sales, Marketing and HRMS
Centralized Operations Helped to centralize the activities and monitoring of the same
Brief Reports One-page report to make important decisions
Rapid Support & Management Quick response and masters management
Enhanced Ticket Resolution Better complain and issue resolution
Responsive Design Responsive and user-friendly interface to handle from Mobile/Desktop/Laptop
Turning Tech Challenges into Solutions!
This Sales Force Automation tool development is used to help the sales personnel automate routine tasks and accelerate productivity. DRC Systems has helped a leading pharma company with a problem-solving sales force automation tool that handles the majority of the tasks through advanced automation.
Free 30-minute consultation
NDA on request
CMMI-certified delivery